The marketing funnel is the system that will help you engage and convert customers to your business.
The stages go as following:
Awareness: Use marketing content to help your customers learn about your business and products/services.
Consideration: Here’s when you focus on building stronger relationships with your customers by using personalized messages that create interest.
Purchase: By sharing the benefits your products offer with a sale or promo, you’ll create a sense of urgency in your customers. This will convince them to buy your product/service, thinking they need it and must get it NOW.
Loyalty: Through helpful information and educational material for your audience, you’ll be able to build customer loyalty effectively.
Advocacy: Ater achieving the expected loyalty, your customers will become long-time fans of your brand. You can consider yourself successful if you’ve reached this phase!
The funnel design is used because many businesses tend to give up at a point in this marketing process.
Don’t be one of them and call the marketing experts!
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